Strategic transshipment study
Rebel supports a major terminal operator on the North-east Atlantic Coast in evaluating transshipment potential, enhancing market positioning through synergies, cargo flow analysis, and strategic insights for Atlantic trade dynamics.
The challenge
PSA Halifax faces increasing competition from other ports in the region and must navigate the complexities of evolving shipping trends, such as the use of larger vessels and changing trade routes. Additionally, Halifax must identify and align with opportunities created by broader market developments, including synergies with regional ports like Montreal and feedering strategies.
The approach
Rebel conducted a comprehensive analysis leveraging existing expertise and market models, focusing on competitive benchmarking, cargo flow simulations, and cost analysis. The study will integrate prior knowledge from similar projects and insights from Atlantic trade dynamics.
Rebel will develop tailored strategies to optimize Halifax’s positioning as a transshipment hub while evaluating the impact of operational adjustments and future investments.
Impact
We support a major terminal operator in unlocking transshipment potential in the North Atlantic trade.
